Personalization is one of the latest buzzwords in modern day marketing. This concept is gaining popularity at a remarkable rate making the businesses create better connection with people that takes their distinctive wants and needs into consideration. In the context of present day marketing, companies are creating specific content based on the factors such as who their audience is, where do they live, what they do, how they consume content, when they consume content, how much they consume and what devices they consume content. Many businesses across the world fail, because they fail to understand which group of customers would …

Let’s face it there are ample websites that followed the unusual yet weird web layouts even in 2018 that may have eroded their reputation in this digital world. How can you tell if something is gorgeous? Of course, with the comparison as it stands in the most honest opinion from user’s perspective. With the growing trends and marketing strategies people inclined in more options and categorize the best and worst themselves. Apparently, it takes a lot to build a nice-looking web layout to make the audience stay. A weird web design is always complexed to understand or grasp the idea …

Social media management tools have become a necessity in today’s world when you need to be present on various social media platforms. It is important for your business to reach out to a wider audience – both potential and current, and social media platforms are apt for that. The social networks provide their own native advertising tools. Using them to post on multiple channels can become arduous and time-consuming. In order to save time and money and still double search traffic, it is recommended to use these tools. Here are the top 5 effective social media management tools: Hootsuite This …

There’s a reason why the OnePlus 6 has broken records. OnePlus’ latest flagship comes with specs that rival that of Apple and Samsung, but it comes in a package that’s half the price. Money is persuasive, which is why the OP6 is the highest selling OnePlus yet. While it’s making history for its lightning quick and super capable processor, it isn’t without its own faults. Like every smartphone before it —Android and iPhone alike—it comes with a few bugs straight out of the box. Luckily for you, these issues are easy to fix. Here are three of the most common …

It’s been a long time when Google announced HTTPS a new protocol to keep the websites secure. Today, the update has spread all over the world and even has been adopted by many website owners to compete in this cut-throat business era. At present, when anyone browses for a website, he cites for the URL followed by HTTPS. Why they do so? Because it has earned a place as the medium to keep the website content encrypted and secured. Google, being the ruler of the entire internet decided to give preference to the websites that have been switched from HTTP …

In today’s fast world, tech-savvy individuals don’t want to stick to desktop computers and laptops to browse their favorite websites and find the desired stuff. So, a large number of people use different types of mobile devices to use the global internet. Internet browsing through mobile devices has changed the way online businesses are operated. If you think from the perspective of entrepreneurs, all of them want to make their website responsive. It helps them to promote their sites on the web with a little dose of SEO, get more traffic and earn sufficient revenues every day. All those entrepreneurs, …

In today’s world, having a website is not enough. It is important to make it visible to your target audience. Various methods are employed for this purpose, the most popular being Search Engine Optimization (SEO). SEO simply means using different techniques to improve the search ranking of your site on any search engine result pages (SERP). It can be further classified into two parts, on-page SEO, and off-page SEO. On-page SEO is related to the optimization you do on your website like improving content, meta description, title tags and user-friendly site navigation etc. Off-site SEO refers to all the steps …

Artificial Intelligence is getting popular day by day as the advancements in the technology are improving and AI is one of those amazing discoveries of the internet which is nw finding way into apps well as websites. Introduction of Artificial Intelligence into WordPress: WordPress is already famous among the people around the world because of the ultimate features and functionalities that it offers to its users. Not to mention the extraordinary themes and plugins that help the people to give an innovative touch to the WordPress websites. As the technology advances in the world, Artificial Intelligence (AI) has now found …

Typography was often overlooked as a major component of design by designers’ years ago and was considered only secondary to images or illustrations. In this decade, however, typography is slowly getting the spotlight it deserves. Even sometimes replacing images and illustrations altogether, typography can now be seen as the only element present in a print banners, brochure printing piece or web design. The other way to promote your business is by using Posters. It’s the old way but still very important in your brand marketing strategy. A poster is a printed based design and typically includes both textual and graphic elements, and one of them – …

You are an entrepreneur and want a page to be designed in a manner. But the programmer is just not getting it right. Wouldn’t it be a lot easier to explain your things if you knew how to code! This is just one of the many situations where knowing how to code would have saved your time or made your life simpler. Coding is a skill like any other and does not take much to learn. Just open a tutorial and get started. Let’s take a look at few reasons why knowing how to code can really be a plus …